
Jet Set
Project Brief.
‘Jet Set Travel’ A modern cosmetics brand inspired by
the seven continents.
Company Abstract.
‘Jet Set Travel’ is a modern cosmetics brand that brings
the beauty and essence of the seven continents into
cosmetics and associated packaging design. The project
aims to explore how graphic design and illustration
can create a visually interesting and compelling brand
identity, with a theme based on a global travel aesthetic
combined with high-quality beauty products.
Product Idea.
Every product in the ‘Jet Set Travel’ collection will be
inspired by the nature elements of different continents
where the branding theme will incorporate the colours,
patterns, and designs that reflect the uniqueness of all
those different regions. The packaging design aims to
promote a sense of exploration with natural elements
like plants and other flora and fauna making up the
majority of the designs.
Objective.
To create a cosmetic brand that uses graphic design
and illustrations that offers buyers an interesting
international travel inspired beauty experience.